Graduation & Education Awards Calendar
- Sam Lowes
- Jun 4
- 2 min read
To help you plan your campaigns and conversations with schools, here’s a month-by-month guide to key academic milestones and ideal marketing windows.
April – July:
Primary, Secondary & College End-of-Year Awards
Key Milestones:
Primary school leavers’ assemblies
Secondary school awards evenings
College end-of-year prize-givings
Marketing Focus:
Achievement awards for academic excellence, leadership and sports
Personalised leavers’ gifts (paperweights, medallions, trophies)
Teacher and staff recognition plaques
Suggested Order Window:
Start promotions: Early April
Final order push: Mid-June to early July (before school closures)
June – August:
University Graduation Ceremonies
Key Milestones:
Undergraduate and postgraduate graduations
Summer graduation ceremonies
Marketing Focus:
Premium crystal plaques and medallions
Bespoke logo engraving and personalisation for institutions
Graduation bundles for bulk ordering
Suggested Order Window:
Start promotions: Late April / Early May
Final order push: Mid-June to mid-July
📌 Note: Some universities have ceremonies in early August — ideal for last-minute opportunities.
October – December:
Winter Graduations & Delayed Ceremonies
Key Milestones:
Winter graduation ceremonies for universities
Re-scheduled or postponed events
Autumn prize-giving for schools with delayed academic calendars
Marketing Focus:
Elegant, engraved awards with fast turnaround
Eco-friendly options for institutions with sustainability goals
Personalised gifts for autumn graduates
Suggested Order Window:
Start promotions: Early September
Final order push: Early November (to allow for personalisation + delivery)
Quick Overview — Peak Ordering Periods
Period | Audience | Ideal Promotion Start | Last-Order Window |
April – July | Primary, Secondary, College | Early April | Mid-June to Early July |
June – August | Universities | Late April / Early May | Mid-June to Mid-July |
October – December | Universities, Schools | Early September | Early November |
Timing is everything — by aligning your marketing with these academic cycles, you can maximise visibility and meet schools’ and universities’ strict deadlines with ease. Whether it’s a leavers’ award or a cap-and-gown ceremony plaque, being ready ahead of time sets you apart as a trusted, reliable supplier.
Contact us today or visit www.crystalgalleries.co.uk to learn more.
Phone: 01642 225799
Email: sales@crystalgalleries.co.uk
Website: www.crystalgalleries.co.uk
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